• Marketing Specialist / North Island Credit Union- San Diego

    Job Locations US-CA-San Diego | US
    Req No.
    2018-1575
    Category
    Marketing
    Type
    Regular Full-Time
    Hours Per Week
    40
    Schedule
    Monday-Friday 8:00 a.m.-5:00 p.m.
  • Overview

    North Island Credit Union - A Division of California Credit Union, is seeking a Marketing Specialist in San Diego.

     

    General Summary

    Under the leadership of the SVP/Marketing and in conjunction with the Marketing Manager, provide ideation and graphic design support of monthly digital and print campaigns.  Strategize and develop campaign materials including direct mail programs, online/traditional advertisements, website content, newsletters, email and product promotions. Work with the advertising agency to promote products and services to the mass market through the production of television/video commercials, outdoor billboards, digital ads and radio spots.  Act as the credit union liaison between agencies, printers, and mail houses.  Work closely with the Marketing Manager to create benchmark criteria and optimize promotions. 

    Responsibilities

    Principal Accountabilities (95%)

    • Provide ideation and graphic design support.
    • Strategize and develop campaign materials.
    • Create direct mail programs, advertisements, website content, newsletters, email and product promotions.
    • Work with the advertising agency to promote products and services to the mass market through the production of television/video commercials, outdoor billboards, digital ads and radio spots.
    • Serve as the credit union liaison between agencies, printers, and mail houses.
    • Create benchmark criteria and measure results.

    Secondary Accountabilities (5%)

    • Serves as a backup to the Marketing Coordinator.
    • Performs other duties as assigned.
    • Complies with BSA requirements as commensurate with position.

    Qualifications

    Position Requirements and Qualifications

    • College degree in Marketing, Journalism, Business or related field or equivalent education and work experience preferred.
    • Must have 2 to 5 years of marketing experience with strong communication skills.
    • Proficient in Adobe Suite.
    • Organizational and time management skills.
    • Creative and analytical abilities.
    • Strong writing and editing skills.

    Important Notes

    The information contained in this job description is not exhaustive of all the duties and responsibilities associated with the job and does not alter or modify the at-will employment relationship that exists between California Credit Union and the employee. Additionally, nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.

     

    EOE

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